The Fuentes Zapata blog
Field notes on HubSpot, AI, lead scoring, loop marketing, and what it really takes to ship growth in the agentic era.
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August 26, 2026Read →ActiveCampaign for Consultants: Automate Your Marketing Without Losing the Personal Touch
ActiveCampaignConsultingDiscover how ActiveCampaign helps consultants automate lead nurturing, client onboarding, follow-ups, and marketing while staying personal.
By Jorge Alberto Fuentes Zapata
- April 13, 2026Read →
Dealing With Difficult Clients: A Necessary Evil?
ConsultingIMHODifficult clients aren't a badge of honor. They're feedback, a filter, and sometimes a sign it's time to walk. Here's what I learned the hard way.
By Jorge Alberto Fuentes Zapata
- November 6, 2025Read →
It's Time We Talked About Your Hourly Rate...Stop Fractioning It!
ConsultingIMHOStop selling your time by the hour. Learn why fractioning your rate devalues your expertise, and how to productize your value as a marketer or consultant.
By Jorge Alberto Fuentes Zapata
- October 29, 2025Read →
If You’re a Remote Marketer Without These 4 Tools, You’re Losing Money
Reclaim.aiPerplexityFirstbaseConsultingBoost your remote marketing game with these 4 essential tools to save time and increase profits. Learn how to build a sustainable business with these ....
By Jorge Alberto Fuentes Zapata
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