Jorge in the news 📰
From Yahoo Finance and Nasdaq to The Globe & Mail, Benzinga, USA Today, and Digital Journal — plus podcast mics, LinkedIn Lives, and fireside chats with hosts like George B. Thomas, Kyle James, Chris Carolan, and the Supered crew. This is a running log of where Jorge Fuentes Zapata has shown up to talk HubSpot, MarTech, AI, and the craft of building revenue engines that actually run. New features, interviews, and appearances get added here as they go live, so bookmark the page if you like keeping tabs on what's next.
On TV 📺
Integrating AI Agents, CRM Platforms, Paid Media, Analytics, and Automation
Host Todd Thomas speaks with marketing operations strategist Jorge Fuentes Zapata about integrating AI agents, CRM platforms, paid media, analytics, and automation into effective business growth systems. They discuss data quality, human oversight, strategic technology adoption, and maintaining authenticity while using AI. Catch the full conversation here.
What CRMs Are and How AI Is Accelerating Their Adoption
Thank you to Paulina Greenham for inviting me to M-Flow, where we talked all about what CRMs are and how AI is accelerating their adoption and transforming these systems to improve sales, marketing, and customer service efforts in Mexico and the United States 🤝 Catch the full conversation here.
Building Smarter Marketing Systems
On Biz Talk, host Ryan Herpin speaks with HubSpot-certified trainer and MarTech specialist Jorge Fuentes about effective CRM implementation, data organization, marketing automation, and sales alignment. They also discuss using AI and audience segmentation to improve efficiency while preserving the human side of customer communication. Catch the full conversation here.
On HubSpot Academy 🎓
Breeze Connectors
A HubSpot Academy lesson on Breeze Connectors, taught by Jorge Fuentes Zapata. It's free to take on HubSpot Academy. Open the lesson here.
Open lesson ↗View the lesson on HubSpot AcademyProceso de limpieza de datos: creación y mantenimiento de una base de datos limpia
Jorge's HubSpot Academy lesson on building and maintaining data cleanup processes inside a HubSpot portal — data hygiene, managing and deduplicating contacts, and tailoring data fields to how an organization actually works. Taught in Spanish. Open the lesson here.
Open lesson ↗View the lesson on HubSpot Academy
As featured in
Press coverage across finance, business, and marketing outlets.
- Yahoo FinanceFuentes Zapata LLC Announces the Release of "The Remote Marketer's Toolkit"
- NasdaqFuentes Zapata LLC Announces Release of The Remote Marketer's Toolkit
- The Globe & MailFuentes Zapata LLC Announces the Release of The Remote Marketer's Toolkit
- BenzingaFuentes Zapata LLC Announces the Release of The Remote Marketer's Toolkit
- USA TodayFuentes Zapata LLC Announces Launch of CRM For Kids
- MarketersMEDIAFuentes Zapata LLC Announces Launch of CRM For Kids
- USA NewsFrom Mérida to the Digital Big Leagues: How Jorge Fuentes Zapata is Simplifying Success for Marketers Everywhere
- Digital JournalFuentes Zapata LLC Announces the Release of The Remote Marketer's Toolkit
- BizWeeklyGTM Stack Advisor Brings Clarity to the Growing Complexity of Go-to-Market Technology
- Seeking AlphaFuentes Zapata LLC Announces the Release of The Remote Marketer's Toolkit
As quoted on
Expert commentary and quotes across marketing publications.
- Marketer InterviewIn-House Digital Marketing vs. Agency Management: Which is the Best Choice for Your Business?
- AZ Big MediaMastering digital transformation: What are the key challenges?
- StreetWise Journal15 Common Marketing Mistakes Small Businesses Make
- ConnectivelyWhat are best practices for email subject lines?
- Westfield CreativeFill in the Blank: Email Click-through Rates Can Be Improved by ___________.
- Campaign CleanerEmail Engagement & Personalization: How to Increase Open & Response Rates
- SEO SMO CompanySocial Media Lead Generation: 24 Effective Tactics From Business Owners
- Marketer Interview9 CRM Software for Tracking Customer Interactions Across Email and Social Media
Podcasts & live shows 🎤
- On the "Becoming an Admin" Podcast with Cameron & Lindsay (Supered)From Accidental User to HubSpot Specialist: Jorge Fuentes on Mindset, AI, and Mastering the Platform
- On the "Prompted" Podcast with Kyle JamesAgent.ai
- On the "Let's Build" Podcast with Chris CarolanLinkedIn Live
- On the HubHeroes Podcast with George B Thomas & the HubHeroes castHubSpot Academy World Certification Week: 2024 + Self-Education Strategies
- On the HubHeroes Podcast with George B Thomas & Liz MooreheadThe Great AI Debate
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