Get the help you need to make it work!
Email Marketing
Tried email marketing, but it hasn't worked?
Here are some of the things we can talk about in order to try making it work:
- Email marketing automation strategy
- Newsletter emails
- Sales email sequences & templates
- Re-engagement emails
- Welcome emails
- Win-back series
- Cold outreach emails
Tools: HubSpot, Klaviyo, ActiveCampaign.
Paid Media & Analytics Strategy
Paid media, analytics, or conversion tracking not working?
Let me jump in and help!
I've experience making LinkedIn Ads and Google Ads work for B2B brands.
If there's a technical or strategic issue not working out for you, bring that problem to me now, I'd love to help!
I can help with taking a look and provide direction witht the following tools:
- Google Ads
- LinkedIn Ads
- Google Analytics 4
- Google Tag Manager
Some issues I've provided thorough support with in the past:
- Attribution
- UTM parameters
- Conversion tracking set up
- Integration with platforms
- Generating GA4 audiences to retarget via Google Ads
- Generate social media audiences in GA4 and bringing them into Google Ads for retargeting
- Retargeting video campaigns
CRM Strategy
Trying to have an awesome CRM?
Let me jump in and help!
If you're using any of the following CRMs, I'm your helper:
- HubSpot
- ActiveCampaign
These are the two tools which I've implemented in magical ways for orgs with as few as 1,000 contacts all the way up to 4 million contacts.
Let me brainstorm a solution for any issue you may have that is tied to any of those CRMs and which might be affecting your marketing or sales.
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Who is Jorge?
Jorge Alberto Fuentes Zapata is a dynamic marketing professional who has carved out a successful career by combining his expertise in digital marketing, HubSpot implementation, and entrepreneurship. His journey began in 2014 when he helped digitize his family's inflatable games manufacturing business, kickstarting his passion for leveraging technology to drive business growth.
Since then, Jorge has amassed a wealth of experience working with agencies and managing HubSpot accounts of varying sizes, from small businesses with 1,000 contacts to large enterprises with over 2 million contacts. Additionally he's managed Google Ads accounts that spend up to $150K USD/month. His proficiency in HubSpot has earned him the coveted titles of HubSpot Certified Trainer, HubSpot Implementation Specialist, and "HubHeroe" – a testament to his mastery of the platform and the fact that he gets to work alongside HubSpot Legend, George B. Thomas at Sidekick Strategies. As of June 2024, Jorge holds a record-breaking 50 active HubSpot Certifications.
Jorge's professional journey has taken him through various roles, including Paid Media Specialist at Directive Consulting, Email Marketing Specialist at MSE Supplies, Marketing Analyst at OneLocal, and Digital Marketing Consultant at Uhuru Network.
Beyond his professional endeavors, Jorge has actively contributed to the community through his volunteer work at the Instituto Yucateco de Emprendedores (IYEM) and his service on the International Advisory Board of the Wheels of Hope Rising Foundation.
Academically, Jorge holds an Ontario College Diploma in Business Management from Humber College (Toronto, Canada), a B.B.A. from the Swiss Management Center (Zug, Switzerland), a law degree (LL.B) from Universidad del Valle de México (Mérida, México), where he graduated with an impressive 97.1 GPA, and a Master's degree in Digital Marketing & Analytics from Universidad Isabel I (Spain) in conjunction with the Escuela de Negocios Europea de Barcelona, ENEB (Spain). He has further bolstered his credentials with a certification in Mergers and Acquisitions from the prestigious New York Institute of Finance (New York City, USA). Additionally, Jorge has shared his knowledge as an online tutor at CourseHero, specializing in business, management, and entrepreneurship subjects.
With his diverse skill set, unwavering dedication, and a passion for driving business success through innovative marketing strategies, Jorge Alberto Fuentes Zapata continues to make his mark in the ever-evolving world of digital marketing and entrepreneurship.
Furthermore, he is the owner of Fuentes Zapata LLC, a business dedicated to the diversification of passive revenue streams plus the delivery of growth consulting services. He lives at his beautiful, one-story home in the northern part of Mérida, México with his wife Karla and his daughter Elena Sofía.